Confident You NETWORK with Marion Swingler

TOP REASONS BUSINESSES FAIL: What you can do to be successful with Krissi Judd from Find B.O.B's

March 14, 2024 • Marion Swingler • Episode 28

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Hey there, Confident You! If we as a people are going to get to the promise, then we have got to make it our mission to do better. It is not enough to say "SUPPORT BLACK BUSINESSES" if we are not going to point out some of the most significant issues. Issues that must change so that we can see the promised land of successful business, to lead to legacy ownership

Ever sat through a meal where the service left a sour taste, no matter how good the food? That's the spark igniting our latest episode as we weave through the high stakes of customer service in black-owned businesses. Krissi Judd the Founder and CEO of Find B.O.B. (Black Owned Businesses), steps into our circle with a treasure trove of insights on elevating the customer experience. From a cringe-worthy takeout mishap to the transformative power of smiles and personalized service, this episode is a roadmap to turning first-time visitors into lifelong patrons.

In closing, we cast our gaze to the future, where B.O.B.'s vision of a virtual Black Wall Street stands tall. Imagine an ecosystem where black businesses flourish, bartering and digital currency knock down economic barriers, and community support is the currency of the realm. This isn't just a dream; we're laying down the bricks with every download and share, pushing towards an era where B.O.B.'s ticker symbol is a badge of honor on the stock market. Tune in for an episode that celebrates progress, empowerment, and the spirit of shared success in the black business community.

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Speaker 1:

Yo, marian Swingla, confident you podcast. Hey there, confident you Listen, it is a wonderful day in the neighborhood. I'm just saying that's what my brother Quinn would say. He loved the outdoors. He loves to go fishing. That's my man, 50 grand. I love you, big bro. All right, let's kick it off tonight. Okay, listen, have you ever Okay? So before we even start, have you ever like?

Speaker 1:

My sister and I were given a gift card, a gift card to an amazing restaurant. We looked it up. That thing looked amazing. We looked at each other like we shouldn't be going there together. Like the ambiance, the lighting, the decor, everything was perfect for an actual romantic date or a nice late night party with your friends. It was really, really beautiful.

Speaker 1:

Me and my sister was like, okay, we're just gonna get ours and take it and go. Yeah, there were challenges. We called, we tried to do the online. It didn't. We couldn't because okay.

Speaker 1:

So something about me is I'm not gonna order it the way it is on the menu, but I see the menu and if I know this can go with this and I'm willing to pay for it, I don't see a problem. I just I don't see a problem. So we're online and I really can't do that. I can't get the things that I want where I want them. Now, I'm not saying I'm not outraged, it's just if I want a different sauce and it's a sauce you have, or if I want avocado added. That's how simple I'm talking.

Speaker 1:

So we get there and are, yeah, to place the order. No, actually, before we got there on the phone, yeah, that was a challenge y'all. We don't have that. We don't do that. Uh-uh, I'm man, listen, that's really not Okay. No, I'm gonna let Chrissy do all of that.

Speaker 1:

Then we get there, get our food and it just looks like it was thrown into the bag. So this is before the bag gets home. Before the bag gets to the car, we check for bag. There's a problem with the bag. This one here. You can't just throw anything together and hand it to me and want all my coins, which adds up to dollars. So me and my sister have this rule we come to your place one time. You got one time to show and prove, and if you don't, don't worry, we won't be back. You can keep that 50, 60, 70, 80, whatever that was. That'll be the last time you get it from me and my big sister, no joke.

Speaker 1:

So tonight is a conversation that needs to be had. I know some people gonna be like did you just say that? Did y'all really just say, yeah, we can't shop so poor? Oh, black businesses. Cause.

Speaker 1:

Christy Judd is here to tell us exactly why. Let me tell you she's amazingly about to unpack all the issues I have, but in a more eloquent way. She has answers to my problem. Let's get it going. Thank you so much for joining us. Miss Christy Judd Woo, how are you Absolutely beautiful? Hey, hey, hey, hey, mary, hi, it's so good to see you, see you, I appreciate you.

Speaker 1:

Sis, let me just tell you that story you just told. I experienced that so many times and that's part of the reason why I started BOB. That's really part of the reason why and my goal is to transform any black business that's willing to listen and take heed to the feedback that they are given about their business to improve their business Customer services, everything, it's everything. And there's so many people like you. That's like you got one time and they may have been having a bad day. You know family issues and you just having to come on that day. Now they lost a customer. But BOB, we train, we teach, we have programs, everything to help the black business owner not only get new customers, but retain the ones that they have. Wait a minute. Not only get new customers, but retain the ones that they have. You know, that is some priceless information that you're about to share.

Speaker 1:

I am grateful for Find BOB. I am very, very like to the bottom of my little heart, so appreciative for all that you're about to go through, because I feel like it's a conversation that's not being had. I feel as though I hear a lot of support, black business, support, black business, support, black business. Why y'all not doing that? Come on, man, we gotta get them dollars back on the and I'm looking like and nobody's gonna say anything about what the problem is.

Speaker 1:

Can we address the elephant in the room? The crazy thing is that it's more than one elephant, it's a whole bunch of them. I don't know what you call a pack of elephants I gotta look that up but it's that. It's a tribe, a pack, a group. You heard, you heard, I don't, so I apologize that I don't know what that is, but it's not just one elephant in the room. There's a problem with black business, but if you fix it, it's so simple. If you fix it, you can grow and go all over the world.

Speaker 1:

Yes, oh, my goodness, I'm so glad that you're here. Thank you, miriam. I'm super excited. I have a bunch of tips, tools, advice, free game, free gems for y'all. Just for your listeners, miriam, because you know I love you girl. Yes, you know it ain't nothing but love for your baby. You know I got nothing, but Okay, so I want them to get to know you a little bit. Yes, yes, yes.

Speaker 1:

How did your childhood look? My childhood? I was raised by a single father, right, my mom. But oh, I didn't mean to stop you at the mama because I'm a mama. So, no, you're not the mamas, but I want to hear what you say you was raised by again, because that's barely said. I know you barely hear that like, most of the time, no shade or anything, but most of the time it's a lot of dead beat dads. Well, I had a dead beat mom. I mean mama, she's still alive, she's still here, but she knows it, she admits it, so it's no shade to her.

Speaker 1:

But my dad, he was a stand up black man in the 80s. He was the type of man that was like I'm gonna take care of my responsibilities, come high and help. You know, hella, high water. And that's exactly what he did. So when my mom bailed, he was like, well, it's me and you, kiddo. And I was the only child. So how old was he? If you don't mind me asking, my dad was 19. I'm sorry, yes, he was a teenager. Like when he was already headed. He like I don't know. It's something about them Brooklyn men, because you know, I'm from Brooklyn.

Speaker 1:

What you said, the love of my life, that is the love of my life. Brooklyn was the love of my life. That's where I found me. I'm sorry, everybody, it's not about me. Cruelty front lights on you, ma'am, and your father. That right, there is a whole another episode. You gotta come in.

Speaker 1:

I don't give no black dads a pass. Right, this 2023, right, because in 1980s, my dad stood up. He took his daughter and he was like whatever I gotta do. And that's where the spirit comes from in me, because that's what I saw. I saw my dad hustle. He got it from the mud. He did whatever he needed to do to take care of me and him. He didn't just say, you know, oh well, not my problem, I'm gonna go do what I wanna do. He was like no, I have a daughter now my whole life is changing and I gotta provide for me and my daughter.

Speaker 1:

And so I see my dad hustle, that's not the whole, but you said it again, you said it again. I just, I know no judgment at all, I just wanna first say that, but for me, in my understanding and experience of life, I know hustle to be the definition for me. Saying you hustle to make sure everything was good. I know my definition. Yeah, yeah, I suppose my definition on you. If that's not what applies, it may be what applies and I don't know it. I'm telling you cause. George last week shocked me. I was like what, what? No, I want to know about this hustle mentality that you saw.

Speaker 1:

Listen, when I say hustle, it's hustle is doing whatever it takes to provide for your family, legally right. So when I'm talking about hustle, my dad cut grass, he shovel snow, he washed cars, he took brand messages. I know he used to be a messenger running back and forth and he used to have me on his bike in Brooklyn or in Manhattan, I'm sorry while he was doing the messaging company. So it was just me seeing my dad like always, just do whatever it takes. He gave no excuses. If you're 19 and you like you ready to be a single dad, that's no excuses. So I like inherited that from watching him growing up just me and him and seeing him work so hard to provide for us, and so it was instilled in me at a young age and ever since then.

Speaker 1:

One thing my dad always taught me get an education, never stop learning. He always instilled that in me and so up as an adult, the Bible says train up a child in the way they should go, in the way they should go. Right, we gotta choose it. Yes, yes. And so that's what he did and that's where my love for being a hustler started. That's it. That's where your love for being a hustler started.

Speaker 1:

I like that you put in there Hold on, i'ma do it the way you do it Legally, let's see. You put guns on them like don't come from my father, cause I will come for you. Right, you said legally. So your father hustled and did whatever he needed to do legally to provide for you and him. That is an honorable man. Oh, my goodness, I'm so excited. Yes, I'm excited, I'm already right.

Speaker 1:

Yes, oh, you already got my life set up like, listen, this is what you this was about to happen in your life, you know, and just not having a mom like really shaped my whole entire being, not only for the good but also for the bad, you know, because growing up as a little girl, you know your dad just can't teach you everything. You know that a woman can teach. So a lot of things I had to learn on my own as an adult, you know, and so that became the start of my journey. And even then, like I even attribute, you know, me being a teen mom to not having a mom, like I just didn't have my dad the very best he could as a man. But you know what I mean. It's just with some things that I just had to learn on my own. And so growing up, that was it I just fostered the things that my dad taught me and the things life taught me. Here I am, the things life taught me.

Speaker 1:

Ma'am, you're not gonna get by that. Give me two things I've taught you that you like listen, without these two things right here, I might not be here. Number one keep the faith. Without my faith, I'm telling you out, life would have overtaken me because it was darn sure hard, I'm gonna keep it PG. You know what I mean, mary. Yes, I'm gonna keep it PG, but it was really really hard. And number two is believe in yourself, because and I know it really sounds cliche, but it's like so many people don't think that they can do it, and I had that mindset when I first started out. But the more God opened up doors and the more he showed me, keep going, keep going, and I'm like, oh, I accomplished this. Oh, I accomplished this. You know, statistically speaking, I'm black.

Speaker 1:

I grew up with a single dad. I was a teen mom, you know, low gray in college, because I got pregnant in high school I mean sorry, high school, because I got pregnant, all of these things. I'm supposed to be on welfare somewhere, marian. I'm supposed to be with six, seven kids living in the projects, marian. But God, but God, no, he said listen, I'm gonna put these business ideas in your head, I'm gonna bring, I'm gonna send you the people to help you bring it to fruition. Yes, and this is the journey you're gonna be on. So I'm very grateful. But God, but God. But God, give me.

Speaker 1:

Where did God's butt of entrepreneurship first show up for you? What was that idea like what were you doing? First, first, first bout of entrepreneurship was in college. I used to want to be a model, so I interviewed for America's Next Time Model twice right, didn't get selected, obviously, but it was a great experience. It was a wonderful experience because it helped me overcome rejection and you know how not to let no, take me over. So after a while I was like, okay, maybe this isn't what I really want to do, right? So then I had a restaurant. That was my second entrepreneurial journey and that lasted for three years. Of course, yes, because I need help. I know when we just oh, great, I'll be all. I'll be going a lot, mary. So you went from America's Next Top Model to America's Next Top Chef. I just want to know what did I do? I sang it wrong. It's not what happened, you're right. You're right.

Speaker 1:

One thing about me, mary, and I was fearless. That's another thing my dad instilled in me If you want to do something, go for it. What's the worst that can happen? Because I rather have done it and failed than live with regret for never even trying to do it or attempting. You know, we talked about that. Yeah, that's the thing to do it right.

Speaker 1:

So I did, even in college, like I was in all these types. I was Black Student Union Theater, widener Gospel Choir, you know this volleyball team. I did everything I wanted to do and I'm still that way and I love that about myself because it's not the absence of fear, but it's just the presence of courage, you know. So I do it anyway, scared and all, no matter what. I don't know it. Okay, I'll figure it out along the way. God got me, if he put these ideas in my head and he makes things happen, and he and me, government contracts and all this other stuff, I'm gonna keep going and see where it goes. I'm not scared. It's not the absence of fear, it's the presence of confidence, courage of courage. Yes, okay, this is my bar, ma'am. Okay, y'all just keep pushing a button in me and I'm like wait, it's nothing else to say after that.

Speaker 1:

All right, everybody, I wanna thank y'all for tuning in. She good, we finished, we're done, we are about to get into what it is you do Now. I first wanna ask you because you commented oh, that experience you and your sister had, I've had those. Give me just a few things. That's just like wait, what just happened? Where do I begin? Ah, listen, it's this restaurant. I won't even give the type of food they serve. It's this restaurant here in Philly my husband absolutely loves, right, but it never fails.

Speaker 1:

Every time we go in there the people are nasty, they don't smile, they don't greet you when you come in, they don't say thank you, nothing. It's just. How can I help? What's your order? What would you like? Mm-hmm, okay, that's it. I mean, it's just nasty.

Speaker 1:

And so we have a bet, right. So I told him I don't wanna go there no more. He said no, let's do a bet. He said because the food is so good. And that's what he. You know, that's what y'all. The shop is putting love in it, but it's just not making it through. The people at the door, no, at the front lines, and they the ones, they the ones, yeah. So he said let's make a bet, right? He said I want a bet when we go in there. If they got poor customer service for the next five times, then we stop. If one time if we could get a smile or some type of good customer service, then we keep supporting. I said all right, bet, girl. He said he did a. God on, you listen, who you think won the bet, mary, y'all don't go there no more.

Speaker 1:

No, no, no. We come in and it's just a negative energy that you feel like. It's just. I just don't understand it. And it's not just them. It can be a franchise restaurant and McDonald's If the waiters and the cashiers are black most of the time, and it saddens me I don't get any pleasure out of saying this, right, most of the time is bad attitudes, poor customer service. It's no smiles, no, thank you, you know, except for Chick-fil-A, because that's how they're trained. They have to say my pleasure. Now let me tell you something. They train. You just said something really, really cheap. They train At other place. I won't say the name of it again.

Speaker 1:

That was my first job. The smile and joy that I had was just me. It wasn't something that was impressed upon us. Yeah, for me now, this is a long, this is a couple of decades ago. So it wasn't impressed. So I can't say what's going on today. I can just say for me and my experience at my location, it was not impressed upon for me to exhibit happiness, joy, any of that.

Speaker 1:

What was most important was press these pictures on this thing, make sure you get these orders right and bag that food right and get that money First, get that money, first, get that money. Then we worry about getting their food and making sure that order is right, cause they gonna wait until it gets there. There was never, but I always took pride in just who I was. Yeah, my mom raised me and everything At it just naturally came from me. I can honestly say, if you were standing with me, we were laughing and joking, so you were good, you felt good the whole time. I'm like, oh, my goodness, we just thought we got this. Yes, like I want to work with Marion today. Where's Marion coming from? Man, when I tell you there were jobs like that, there were, yeah, there were. So I'm sorry, I didn't mean it, it was just like you said no, no, that's a great question. You're not lying. You are so right, the training and that's why I created BOB.

Speaker 1:

We want to provide the training for your frontline staff, right, so they're not losing you customers. See, what a lot of business owners fail to realize is that your customer experience is directly related to your net profits. Right, and a lot of people miss that. Like, oh, you know, we're going to do this marketing, we're going to, but you spending all that money to get the customers, but then they may come once and they get bad service, like you, and they're gone. And now you're spending more money to get because you know it takes more money to get it than to keep them. So why not, just once you have them, nurture that relationship? And at BOB, that's what we train your staff and teach them to do through our program. And you said, once you have them, nurture that relationship? Yes, because you don't want them to be a one-time customer. And that's the physical Do you also deal with, because the other part of the first part of my story was just the online, that app.

Speaker 1:

I was like I feel like I'm dealing with a difficult person. Oh, yes, so what we have was called a business health check, right, so we check the health of your business, because your business can be healthy or unhealthy. And, like you said, is it user friendly? Is it because people like speed and convenience? Right, that's what we pay for, all of us, speed and convenience. So we make sure that your website because it's all about branding and marketing too so your website, your app, your social media pages all are congruent and user friendly. People need to be able to just click a couple of buttons to get what they need to get Right. They don't need to be confused when is it at? How do I do this? Because I know if I come to your page and I'm confused, a lot of other people might be confused about how do I order.

Speaker 1:

And in the app our app find box we make it so easy. So, like, let's say, you sell candles, you can create your whole store on the app. You can sell, take payments, your whole app. What app Find box? Our app Holes Find box. We made it easy so you don't just go to the businesses and help them with their customer service. Look at their website, look at their app. They can actually join your community, yes, and run their business from there with our support and help to grow your business.

Speaker 1:

Right, because now you have experts behind you. My business partner is an IT specialist Right, he went to school for IT, so and he's young and a black man, of course Right, and so us together. He does the technical side of the business, I do the people side, the customer side of the business, and together we create a customized plan for you to go out now and execute and try it. Sometimes it's trial and error. You know they may say, oh, I didn't like this, let's change it. Or, oh, this isn't working, let's change it. But we put together a customized package for you to now take to your customers and make it easier.

Speaker 1:

Through the ad, you a black business by pop business, you say, listen, you can find me on the ad, you can shop on the ad, you can reach me on the ad. So what does find BOB mean? Find BOB, find black owned businesses. Okay, because it's, ultimately, it's a directory, right, you can search based on the category mechanics, attorneys, doctors, therapists, hair salons, restaurants, you name it. The category is there. We are now just, you know, building up the businesses, getting all of the black businesses that we can into the app to make it a better user experience. So when people go to search wherever they are in the country, and then we're going to do the world. But right now, if you in New York and you travel to Texas, go through the ad, oh, I want to find a black restaurant. Bam, put in your zip code or the city and state all the black restaurants come, come up.

Speaker 1:

Ma'am, you are handling the service of black businesses from every angle. You're doing the tech side, you're doing the customer service side, the branding, the marketing, and you're also taking all of them and putting them in one place. So if you honestly want to serve or support black businesses, you can go to one spot and find them. You don't have to randomly try and figure out. So in your Google you also, besides being in your app, are they customer service ready? Are they approved by you to be in the app? Yes, so we vet every single business. We have a Zoom call to make sure the owner is who they say they are and they get a certified brown check to make sure to let our users know this is a certified business. We've vetted this company. It's not just someone, you know, using our culture as a cover. Right, these are authentic, by-pop businesses and with authentic businesses.

Speaker 1:

I just want to make sure I understand, because for me, customer service presentation is something. The food is something that I don't want to mess with. So the food is something. But yeah, I'm sorry, you need to know that. So I'm like you're stepping over the plate, you know. Yeah, that thing is done and you can take that back.

Speaker 1:

Don't worry about me, I'm not even hungry, and that's how serious things get for me. Yeah, but it comes from customer service. You come over, you throw my menu down, you're talking at the register while I'm trying to order. That's not acceptable for me, and I don't have a problem with choosing hunger over you getting my $5. You know, we would just go somewhere else when we get, and most of the time is to a non-black business, because that's where we mostly get good customer service. And that has to change, and you know, change starts with us. So that's our number one priority is to change the stigmatism on black businesses poor customer services, high prices, slow delivery. You know, whatever these complaints are that we usually get, we want to turn that around for black businesses, you know.

Speaker 1:

Okay, my goodness, yeah, I want you just give me just a minute. I got to do something real quick and I'm gonna flip right back into this. Listen, I am so excited that Chrissy Judd is here with us, so I am going to just do this very quickly. Take up as little time as I possibly can. Listen, if you are trying to capture those amazing moments, amazing moments that you just don't want to forget, I have just company. U has just the company for you and Tanya Stokes and her staff over at Compassionate Designs One moment, thank you. Sometimes these glasses don't work, but I got it now At Compassionate Designs are definitely ready, waiting, willing and able to assist you to capture those special moments. Please make sure you let them know that Marion from Confident U Podcast sent you and you'll get your special discount I think that's what 50%. You definitely want to call 240-585-0669.

Speaker 1:

She does photography, publish. She's a publisher, a painter, she's personally the painter, but her team helps her with everything else and that graphic design. So I just wanted to tell you about that. And, of course, listen, if you have a business, the point of business is to make sales. You want to double no, no, no, triple your sales. You want to reach out to Eric F King.

Speaker 1:

What A Compassionate Closer. I just want you to know that I have been through his program and I am proud to say I am Marion Swinger and I am a Compassionate Closer. He taught me all of the things that I needed to know, literally transformed my mind and my thinking towards sales. It was very uncomfortable. I felt really just like a car salesman that they don't really get a good rep. I apologize, sorry, sorry, but I really didn't feel well, it was very uncomfortable. So I can honestly say I will kind of bow out gracefully Now that he's helped me see one thing my value, the value in what I serve, the value in who I serve and the value in the more that I can serve. So with that one word I would say contact Eric King so you can become a Compassionate Closer, or he can just help you make those sales. Don't forget your free ebook and masterclass by going to CompassionateClosercom.

Speaker 1:

All right, let's get back to it. I'm just saying, chrissy, thank you, I see you, I see you. Ma'am, you left off and you said change, Change because you want the stigmatism to go away. And you started mentioning them. Can you go through them one by one? Give an example of a bad one and give an example of how you would change that? I can't hear you, absolutely so poor customer service. A customer calls your business, Simply smile while you're talking to them. You know you can hear a smile through the phone, you can hear it, and so that one little change can actually change the dynamic of the conversation for your customer.

Speaker 1:

High prices, and that's like so you got bad customer service, but then you got high prices. So it doesn't go together. If you're going to have high prices, your customer service got to be excellent, top notch, top tier, five star, right. You cannot expect people to pay you there Hard earned money, like you said. You're not going to get my dollar and I can't even operate this. So your prices Now, if you are just starting out and you know you need an expert, you need a mentor, some type of training, I would say look, have moderate prices until you get the hang of this customer service thing and you know you get some reviews and some feedback and then you can start to raise your prices.

Speaker 1:

Right, but you cannot have high prices and poor customer service. I want to ask a question right there. So I would say, if it were me, I would say Let them know that these are special prices, so these are grand opening prices and they're for limited time, so that people will keep coming back and get that habit. Yeah, Before you raise the prices, right, ok, keep going. I'm sorry, I just had to. No, that's good, that's good. I wanted to add I want to know some companies they raise their prices or they start off high and it's just like the customers, it's not there. So that's just a couple of examples that you could do to really capture your customers and captivate them Because, like you said, first impression is everything and they will keep coming back.

Speaker 1:

I am an avid believer of that because I've seen it happen not only in my business but my friends' business people that I serve business you know, once they you know, even if it's something like you said, a special 10% off for a first time customer. Or I know my hairstylist she does a free trim with your first visit and trim is usually like $25. So you know you're saving money on your visit. So it's just little things like that. And she calls herself a heropist, so even like little nice titles, because you know you're going to go in her chair and she going to be talking to you and giving you advice and listening to you and just somebody you can feel comfortable around while she's making you look beautiful.

Speaker 1:

So it's just all about the experience. It's just so important, I can't stress it enough, mary. Yeah, the experience, because you brought up a very good point and that was the personable aspect of your your heropist, heropist, right, you said it Heropist. Yeah, I got it. Your heropist, the personable aspect of her. You said she'll talk to you, but then you went wait, she'll listen to you. So she's not just talking about her stuff, right, some places. And they like girl, you won't believe what. And I'm looking at her like I really don't want to hear. I really don't want to hear what he did to you, because if you really want to know, you're letting him do it. So if you don't want to hear what I got to say, you just want somebody to listen. I don't feel like listening to yours.

Speaker 1:

It's very key that in that exchange, that personable that it's about the customer yes, you pepper in your thing, but for the most part, your customer, I just that personable thing. Do you work on that with them? Yeah, why do you think Chick-fil-A asked your name? What is the name for the order? You know it just makes it that much better. You know it's not who got the fries and chicken sandwich. It's Marion Chrissy. You know, and it's like oh, that's for me. You know it just makes it that much better. You know what I mean. And it's little tweaks like that Birthdays.

Speaker 1:

You know, a lot of times when you sign up for email listings, they'll ask for your birthday because that's something personable that they're going to remember and shout you out for? Oh, here's a discount, or happy birthday. You know my insurance company. They just say happy birthday. They don't offer anything. Right, it's your birthday. I'm like, go ahead and tack on an extra $1,000. Right, put me up, put me up, right? No, they're not, they're just saying happy birthday, that's it. Oh, my kid, like, if you with us for five years, we're going to tack on an extra $1,000 for you, you know?

Speaker 1:

But listen, I had a, um, I had a this is black business that I really, really love. It's a skincare company and she has body butters, she has soap, she has a men's line with the beard oil and stuff, and so I was always, always, always shopping with her, and as soon as I ran out, I ordered more. As soon as I ran out, I ordered more. So one day I took, I told her and I said you know, I'm a customer experience consultant and what would really be dope is if you had a rewards program, because at this time I had spent hundreds of dollars, right. So I'm like, if you had every fifth visit or every 10th visit, whatever you think is good for your business, give a discount or, you know a little, yeah, a bonus, a punch card. You know, every time I shop I get another punch off the card and when the card is full I get something. And you know she implemented it. And when I tell you, she told me that little implementation skyrocketed her business almost 20%, like she started seeing so many more sales come in because they want to get something free. Everybody loves him for free, right? So I mean, it's just little things that we teach you in our program that will literally get you more customers and retain the ones you pass.

Speaker 1:

Yes, if you're in business, that's exactly the point. You want to retain who you have. And then you kind of want your business to be infectious. You want it to be where they can't stop talking about you. Yep, spread like wildfire.

Speaker 1:

Yes, and the way to do that is stop with this bad customer service. I have walked in places and literally, can I take your order? Mm-hmm, oh, could you say that again? And then somebody talking to him oh, I'm sorry, say that again. Wait, you know what? Don't worry about it, because the next thing you look up, what they see is the door closing Right the back of your head.

Speaker 1:

I said I'm like by that time, if I stay and my food is bad, it's my fault, yeah, but when, as a customer, should I go? Yeah, from that point. From that point Because, like in my mind, I feel like if I'm already getting bad customer service, the food going to be bad, my product is going to be bad, my t-shirt going to be baggy, like everything else is just my expectations is going to be faltered because of how we started, how everything starts. So if you wild them in the beginning, even if your t-shirts are baggy, even if the food not that bad, you have a greater chance of them returning because you were nice to them. You smiled, you said thank you for their sir, I mean, you know their patronage of your business, right, and so they might be like, you know, the chicken sandwich wasn't all that good, but let me try them again. Maybe it was an off day, because they were really nice, you know, and they had. Their customer service was excellent. I've done it. I've done it. So I'm.

Speaker 1:

I'm everything that we teach, we have experience, we lived, and so that's why we're so passionate about it, because the number one goal of BOB is to close the wealth gap. Can we go there? Can we talk about it, marion Whoo? Can we talk about it that find black owned business is doing what again, ma'am? Yes, we are going to close. We're going to be part of the reason why the wealth gap is closed. It's closed because we're not. They talking about the black. Wealth is going to be zero by 2050. We're not accepting that. Where, no, where is going to be zero, no, no, not, not in America. We're not accepting that. We're not claiming that we don't receive that.

Speaker 1:

Right, we at BOB, we're going to train and teach black businesses how to keep your money, how to keep your customers coming, because, at the point for one, using the app alone circulates the money within our communities, within the black community. Right, just by using the app, just by using the app, because everybody's there, everything is in one spot, right there, it's right there. So that's that right. There is going to exponentially multiply the power of our dollar. Right, and we're incorporating things like digital currency, a bartering system. You got a mechanic shop, you got a hair salon. Let's exchange services, y'all. Why we not doing that? This is how trade in our economy started. We didn't always have money. They used to exchange rice for corn. Right, you take this cow, give me them chickens. Remember that, we read about that, and we want to bring that spirit of bartering back so that it's not always about money. If you got a skill, you can monetize your skill with something someone else has that you may need. Right, and that also, when we incorporate the digital currency, we plan to have our own dollar used within the app that now we can trade off with one another. Right, and we just have.

Speaker 1:

God has placed huge plans and visions in our hearts and this is what we're executing every single day in VOB. Wait what you just said the future. What does the future, let's say, 20 years from now, what does the find? Vob, yes, it's like find. Vob is going to be the Amazon for black businesses. You hear me? We plan to be. We want to go public. Right, we want to have an IPO. You know, there's only nine black owned businesses on the stock market. Out of all the businesses, only nine of them are back. Are you serious? Yes, vob is going to be the 10th, because we want to be able to share that wealth that's just so abundant in America.

Speaker 1:

Right, we're not seeing it out. Of the $1.7 trillion we spend every year as black people, as a black community, you have less than 1% of that. And now, staying in our community? Staying, yes, and then the money that we spend with other non-black communities, it goes out in like six hours. So we're not even keeping. Not only are we not investing, we're not keeping, we're not spending with other black businesses and that's not to, you know, discriminate against any other business, but we're marginalized. It's no secret, right. We're marginalized and we have to want better for ourselves and our community, and we have to do better, and so we created the platform for there to be no excuses. What's your excuse now? Here's the directory, here's all these businesses in here. Here's the digital currency, here's the knowledge base. What is your excuse? Everything is right here. We leave nothing on the table. Let's get this wealth. Might. We leave nothing on the table, let's get this wealth.

Speaker 1:

Ma'am, I would say that this sounds really, really familiar. What you're speaking of. You're saying that it's a black Amazon. Is that what you said? The Amazon of black businesses? The Amazon of black businesses, and I dare to say it's the virtual black Wall Street. Yes, yes, it really is. It's, it's our ancestors reincarnated. It's them living in us, you know, because what that tragic ending that they had to such a beautiful beginning of camaraderie and fellowship and togetherness. Man, I don't think I've seen anything like it since they burned down Tulsa. Yes, I don't think I've seen anything like it. And so that's exactly what we wish to recreate, what we are re-creating.

Speaker 1:

Yes, I'm asking I'm putting in the first vote for it no longer to be compared to Amazon, to be the virtual black Wall Street, and you know that's so sad, because I know people that don't know about Tulsa, oklahoma and Black Wall Street. But everybody knows Amazon and I know black people that have not heard. I was the first person to tell them about Tulsa, oklahoma, and they're not children, they're adults. I would say that then that would be a great. That would definitely have the ancestors still living in the value of what they contributed. Yes, to us as a people and to this as a nation. So I'm just asking yes, there could be a cover page that goes out with this is we are the virtual version of.

Speaker 1:

Did you know this? I'm I'm always a coach. I apologize, I love it, I love it, I absolutely love it, and that makes so much sense. It's, you know, that makes so much sense. It really does, because why compare yourself to anything other than Black Wall Street? Yes, yes, it's seeing as though you're what Find the OB, find black owned business. That's right, ok, so I am grateful, very, very grateful, that you joined us in this time in this space, especially on this topic.

Speaker 1:

Yes, man, I really do need to start. I like that it's not just saying support Black business, no, this is why it's not being done and this is what it should be done. So I'm just excited about that, me and music to think we have to be very intentional. Yeah, every single day. That's the only way things will change. Yes, oh yeah, if we're not like in when you like, if you really. Well, because I, you know, we have the directory and we see the businesses that go in. There's a black business for almost anything. I'm talking about toilet paper, toothpaste, toothbrushes, trash bags. There's a laundry detergent. There's a black business for almost everything we use.

Speaker 1:

Ok, how to be intentional about my board? My is your intentionality. We made it simple and easy for you. So excited. You can't Thank you, mary. It's just so amazing. I love you. You can see my passion. You can talk, yes, and I just love sharing my passion with the world about the future of black generation, black wealth and how BOB is coming to disrupt this 1.7 trillion dollars that's going everywhere else, but to us? Yes, yes, yes, yes, that is awesome. So I just want you were just expressing all of your passion and joy for what you do.

Speaker 1:

I want you to now tell the people the confident you audience actually just viewers they are. They are being confident, they're doing confidence. I'm so honored that they come and they join. I want them to know how to work with and be a part of Wait, hold on, wait, wait, wait. I'm not saying I was saying it Hold on, hold on, hold on, wait, wait, wait, wait, wait, wait, wait. Yes, I just want to announce that you can be a part of the virtual Black Wall Street with fine BOBs and our illustrious CEO and founder, fine BOBs, will tell you how to do just that. Yes, ma'am, thank you all. Thank you, marion. Listen y'all.

Speaker 1:

If you want to transform the customer experience to your business, you can reach us at finebobcom. You can book a free consultation there. You can speak with me directly. We'll do a business health check for your business right there on the spot. We'll check all of your contact, your social media, your webpage. We will help you. Trust me, it's worth it. It's worth investing in your business because you can retain the customers you have, right.

Speaker 1:

So go to finebobcom. You can also download our app, y'all. We created an app. Everybody got their phones all the time right. Go to the Google Play Store or the App Store and download fine BOBs right now. Fine BOBs right. Register your business. If you are a customer, you can use it from the customer side. If you are a business owner, you can register and put your business in the directory so that people can search and support you. We are a black tech company that's dedicated to closing the wealth gap for black people period. So reach out to us. Download the app, book a consultation and we here to help y'all. Yes, on all social media platforms Instagram, facebook, twitter, finebobs, finebobs.

Speaker 1:

My goodness, I'm so excited. My most excited part is this book, a free consultation. Yes, listen, I'm telling you everyone. Book your free consultation before I have mine. Are you kidding? It's about to go down because I will be a part of the virtual black Wall Street. Yes, get your business in there. We need you in there, marion, coach, coach, marion, we definitely need you in there.

Speaker 1:

My Lord, I want to thank you for coming through for the episode. I just want everybody to know listen. After this, there is an after party you definitely don't want to miss. Make sure you tune in. But at this point, chrissy, I want to say thank you.

Speaker 1:

Thank you for your faith in God, trusting that, thank you for believing in yourself, what he put in you, we definitely need one place for all of us, as a people, to be together. For sure, for sure. This is it. Thank you so much, marion. You are an amazing woman of God. I appreciate you, for you know being obedient. You know being obedient to God, and creating this platform for confidence is a big thing, right, it's a huge thing. You can remember that book we read in the morning. Meet up, talk about confidence being like the number one thing you got to have in business. Yes, because that's part of believing in yourself. You got to have the confidence, yes, so thank you for creating this platform. I certainly appreciate you.

Speaker 1:

I look forward to seeing you in the app. Baby, don't worry. Don't worry, listen. Y'all going to look me up next week. Y'all going to be able to find your girl up in the app. What? Yeah, thank you, thank you. Thank you, thank you. Listen. Confident you, audience. I am doing everything. We are confident in you, we're doing everything we can to make sure we're providing you with quality information that's impactful, I guess are bringing great impact. Impact to their business, but to your business, your business, your customer service as a customer and your customer service as a business, in whatever field that is.

Speaker 1:

If you're young and you're watching these episodes, I pray that they spark the thing in you to help you find your purpose. And by young I don't mean age, I just mean young and you don't realize what that thing is. Go through, watch the different episodes and you will find you a. Prayerfully, you will start to hear a voice telling you wait, you need that piece from here, that piece from here, that piece from here. You can use that tip, that tip, that tip. Wait a minute, hold on, we didn't get our confidence tips. Wait a minute, chrissy, here you go, I'm going to give my confidence tips for my people. Oh man, you know I got some confidence tips for the people. Can you give these OBS some confidence tips so that their business will not just start. They will start, thrive, go and grow. Listen, my confidence tips are going to be just for the people. My confidence tips are going to be just for the people. So what is your confidence?

Speaker 1:

Tip number one Be friendly. It might sound so simple, right, but just be friendly. You never know what somebody is going through. You never know what type of day somebody had. You just never know. Be friendly, being friendly, having a smile, even when you don't feel like you have to force it, you have to push it. And you know, when you smile it takes just as much muscles to frown. So you must have a smile and bring those customers back. Okay, confident.

Speaker 1:

Tip number two personalize your customer's experience. Right, you don't. Customers are not just a number, they're not just a dollar sign. They're humans, they have feelings, they're people, they have names. So you want to customize your customer experience, right, you want to make them feel like they're your only customer, they're your main concern. Right now. Your only focus is on that customer that you're serving.

Speaker 1:

Right now, right, don't feel rushed, don't try to rush them, because I know a lot of times I'll talk to somebody and they'll go um, you know they'll answer my question and then go. Okay, all right, you know that to me that's Russian. Like, don't do this. Say something like is there anything else I can help you with, or did you understand everything we went through today? Did you have any of the questions? It's just the way you even the way you answer your phone. Thank you for calling. How may I help you? You know, it's just man. I'm telling you that first impression is just so important, and then the follow up is even more important. So those are my confident you tips.

Speaker 1:

You can do anything you want to do in this world. You just got to work for it, and it's not easy. You can do anything you want in this world. You just got to work for it. It's just not easy. The after party we're going to start right there. Yes, you just want it in this world. You just got to work for it. It's just not easy. So make sure you tune into the after party with Miss Chrissy Judd. Mrs Chrissy Judd, all right, thank you. Thank you, all right. So, hey, everybody, listen, make sure you like, share, subscribe. Follow us on social media at Mary and Swingler, at confident you underscore podcast. Why underscore? You know, because there is so much more to come and you know I can't get out of here without this.

Speaker 1:

If you know someone or you are someone suffering at the hand of domestic violence, there is help. There is a line that you can call and they will help you get a plan together. There is a line that you can call and they will help you get a plan together. There is a line that you can call and they will just listen and allow you to just get it out. There is a line that you can call and they will just give you peace and just let you help you to understand. You're not the only one. I can say that most of the time the people that I talk with in domestic violence feel like they're the only one. You're not the only one. So if you need help, you can call Bethany House at 1-888-80-HELPS that's 4-3-5-777. Or you can call the National Domestic Violence Hotline at 1-800-799-SAFE that's 7233.

Speaker 1:

Alright, thank you guys. I am honored that you take the time to build your confidence, as I have guests here building mine. It is amazing. I am honored. Thank you so much. Have a great rest of whatever time of day this is. Share this with someone you think that, oh my gosh, they got a business. They really need help. Let me get them this. Alright now. Y'all have a good one.